the mash

Major brand collabs, industry developments and tariff talk: we trekked and talked through thousands of booths at IBS/KBIS 2025 to bring you the top trends and insights from a record-breaking show. Read on for our leadership team’s top takeaways.

Our team made its annual pilgrimage to IBS/KBIS to see how brands are innovating across product categories. Las Vegas abounded with noteworthy developments. Our leadership team shares their key takeaways from the 2024 tradeshows.

The International Builders’ Show landed in Las Vegas earlier this month for a three-day spectacle of all things innovative in our industry. We went, we saw, we logged it in the group chat: here are our top six takeaways (plus two bonus ideas to keep an eye on) for 2023 and beyond.

What does it mean to “think big” in today’s environment of delayed product availability and labor shortages? We found out firsthand at the International Builders Show and the Kitchen and Bath Industry Show. Get the key insights for the building materials industry from our long walks along the exhibitor aisles.

The shift away from trade shows has been happening for years, COVID just gave companies a rationalization to make that shift happen even faster.

NeoCon, hosted annually in Chicago at theMART, provides a massive snapshot of the commercial design industry’s latest innovation. Team Interrupt was there this past June to take in the sights and offer their perspective on the current state and future of the show and the industry.

The Interrupt Team just returned from attending AIA 2019, the American Institute of Architects’ annual architecture conference, in Las Vegas and has some key takeaways to share.

It was a record-setting year for IRE 2019. The show was bigger, better, and full of innovative roofing products and solutions. From the best materials to the best business practices, Music City did not disappoint.

NAHB partnered with MetroStudy during the 2019 International Builders’ Show (IBS) to present the 2019 National Housing Forecast. The forecast included key housing predictions based on current economic trends as well as recent United States government policy’s impact on the housing market.

The NAHB International Builders’ Show is always an exciting event for our team and clients and this year was no exception. Garnering the largest attendance in years (topping 100K attendees), the show was jam-packed with impressive exhibits, new innovations and plenty of energy. In this post, you’ll find our collective thoughts and takeaways from the biggest IBS in more 10 years.

After attending the AIA Conference on Architecture 2018, I put together my key takeaways from the show floor. All in all, manufacturers need to take more steps to invest in innovation and conceptual ideas. The brands that do this are standing out amongst the crowd. Also, education is huge but it’s all about providing real knowledge, not product benefits. Make architects understand why these products help them with their projects. Keep reading to find out more.

While walking the AIA 2018 show floor, our Senior Account Executive Emily Johnson appreciated the unique use of product to draw architects in brand booths. Despite the gorgeous aesthetics and interactive activities, the lack of organization around the all-important CEU offering was a major drawback for attendees and the manufacturers who worked hard to draw a less than favorable crowd.

We're happy to report that all signs indicate a strong 2018 for the building materials industry. Check out our findings and see how you can make the most of the impending growth and disruption ahead.

2017 International Roofing Expo (IRE) took place in Las Vegas, NV from March 1 to 3.

Walking the 1.2 miles back to my hotel from the 2016 Greenbuild Show, I found myself conversing with two attendees along the way.

This is not your father’s (or mother’s) Remodeling Show.

2014 was the first year for the Cleveland Home + Remodeling Expo, which was held at the recently finished Cleveland Convention Center.